Why Boringly Reliable is better than Brilliantly Annoying
A few months back, we had one of those gut-wrenching moments: a user lost their draft because something didn’t save properly. (Ouch!) It was painful, frustrating, and honestly - quite embarrassing.
But it was also a turning point.
It reminded us that the real magic in software isn’t flashy features. It’s reliability. It’s polish. It’s building tools that stay out of the way so people can focus on what actually matters: their own thoughts and ideas.
So, we’ve made a deliberate shift.
We’re not rushing to churn out features for the sake of novelty. Instead, we’re working on the basics: polish first, features later.
The Formula We're Putting Into Practice:
1. Reliability: The Invisible Hero
Unreliable software is like an unreliable friend - you might forgive them once, maybe twice, but eventually you stop trusting them with the important stuff. We don’t want to be that friend.
Reliability is our north star, even if it takes time to get there.
We want to be the dependable friend you can always count on – the one who shows up when you need them, every time, and never forgets your birthday.
2. Cleanliness: The Quiet Confidence of a Tidy Desk
A tidy workspace feels different.
It calms you down, makes you feel more in control.
We’re approaching insite the same way: cleaning up design details, smoothing out edges, so that every interaction feels natural and seamless.
3. Utility: A Few Tools That Matter
A Swiss Army knife has dozens of tools, but you wouldn’t want to chop vegetables with its tiny blade. Whereas a chef’s knife does one job, and does it perfectly.
We’ve all seen bloated software that tries to do everything and ends up doing nothing well.
We’re choosing restraint: a few tools that do their jobs beautifully.
So, Where Do We Go From Here?
That painful moment taught us confidence isn’t built by cramming in features. It’s earned in the quiet moments – the trust that your work is safe, the clarity of a clean workspace, the flow that comes from a tool that just… works.
We’re not perfect, but we are committed to earning that trust.
We are tightening the screws and putting integrity at the heart of every decision, so you never have to experience that “did it save?” feeling again.
With insite, it's your ability to think that matters.
The Moral of the Story?
Our philosophy is simple:
- Make it Reliable.
- Make it Clean.
- Make it Useful.
In that exact order. Because when software feels effortless, it frees up the space for your best work. And that’s what insite is here for.
Until next time,
Angeline@insite
