We've had feedback from users and it's time to talk about what we've learned. About how a relentless drive for productivity is a dead end. How people are using insite, and what that means - a pivot in our messaging.
We are tightening the screws and putting integrity at the heart of every decision. Because when software feels effortless, it frees up the space for your best work. And that’s what insite is here for.
Be careful what you wish for. When our internship programme offer went live, we weren't prepared for it being 100x oversubscribed. It took us a while to think that through and come up with an answer.
Apps that once helped us think now hijack our attention. Every swipe, every ping, every forced workflow chips away at our ability to pause and reflect. This isn’t just a usability problem. It’s a humanity problem.
We should’ve been celebrating. We were celebrating – 1000 signups. That number felt HUGE. We sent messages. We made plans. Imagined the wave that was coming next. But then? Quiet.
Something shifted in December. Up until then, it had pretty much all been behind closed doors. No one really knew what we were doing. Then Fahad made a video.
